KWAL Links Marathon Sponsorship to Youth Empowerment and Healthy Living
By Njeri Irungu Kenya Wine Agencies Limited (KWAL) has renewed its support for the Standard Chartered Nairobi Marathon, committing Sh10 million to the 2026 event as it seeks to promote healthy living and expand opportunities for young people. The company’s sponsorship, channelled through its non-alcoholic brand Heineken 0.0, supports the 21-kilometre race, which attracted 10,500 participants during the marathon held on Sunday. KWAL Commercial Director Alice Mwalimo said the company’s involvement was driven by the need to encourage physical activity while contributing to initiatives that improve community wellbeing. “As a brand, we are committed to supporting individuals in their wellness journey and lifestyle goals, including participating in events like the Standard Chartered Nairobi Marathon,” she said. The latest contribution brings KWAL’s total sponsorship to Sh25 million since 2024, when it first invested Sh5 million in the event. The company contributed a further Sh10...