Avocado Society Welcomes KNCCI Dubai Office as Game Changer for Kenyan Exports

By Jared Odhiambo

Nairobi, Kenya

The Avocado Society of Kenya has welcomed the establishment of the Kenya National Chamber of Commerce and Industry liaison office in Dubai, describing it as a major breakthrough for avocado exporters who have long suffered losses due to delayed payments and trade disputes.
Speaking during the milestone announcement, Avocado Society Chief Executive Officer Muthomi Ernest said the new office would significantly protect Kenyan exporters from financial losses that have plagued the sector for years.
“Our people have been losing a lot of money, especially through non payment claims from overseas buyers,” Muthomi said. “This office in Dubai is a game changer for the avocado sector.”

He explained that the society will partner closely with KNCCI to ensure the Dubai office serves as a reliable link between Kenyan exporters and international buyers. The presence of a liaison office is expected to guarantee prompt payments, reduce disputes and restore confidence in Kenyan avocado exports.

Beyond dispute resolution, the Dubai office will also play a central role in marketing and branding Kenyan avocados in the Middle East market. Muthomi noted that Kenya must actively tell its story to stand out in a competitive global marketplace.
“We are not the only players in that market. We must create visibility for Kenya,” he said, adding that improved branding would translate into better prices, higher volumes and increased earnings for farmers and exporters.
Muthomi revealed that the idea of having an overseas liaison office was driven by members of the Avocado Society. He said KNCCI’s decision to establish the Dubai office now offers exporters a practical and timely solution to long standing challenges.

He urged organizations and exporters who are not members of KNCCI to join the chamber and take advantage of initiatives designed to safeguard exports and open new markets.
“When a good idea is being implemented, the best thing is to support it and benefit from it,” Muthomi said.
The Avocado Society also committed to providing technical support to exporters through the Dubai office. This will include quality assurance, inspections and compliance with export protocols required in the avocado trade.

Muthomi disclosed that more than 160 registered avocado exporters currently ship produce to Dubai and said the new office provides an added layer of security and accountability.
“It is reassuring to know there is now an office we can call and get an immediate response whenever there is a complaint,” he said.
With the avocado export season set to begin next month, Muthomi expressed optimism that exporters are now better protected than ever before.
“Due diligence has been done,” he said. “Anyone who ignores this opportunity does so at their own risk.”

Comments

Post a Comment

Popular posts from this blog

Inaugural International Religious Freedom Summit Africa Launches in Nairobi

Image
Religious Freedom as a Catalyst for Socioeconomic Development and Peacebuilding Nairobi, Kenya, Tuesday, 17 June:   Upon the kind invitation from the Chief Justice of Kenya Lady Justice Martha Koome who is the Chief Guest and host, the International Religious Freedom Summit has officially commenced in Nairobi, Kenya. This landmark 3-day event is organized by Pepperdine University and the Religious Freedom Institute, and hosted by the Global Peace Foundation. The summit aims to elevate religious freedom as a foundational pillar for peace, human dignity, and sustainable development across the African continent. Bringing together policymakers and religious leaders from across Africa, the summit underscores the urgent need to protect and promote religious freedom, which organizers highlighted as increasingly under threat across the region. H.E. Mrs. Bola Obasanjo, Co-Chair of the IRF Summit, emphasized that Africa requires greater investments of time and talent to adva...
Read more

New Generation Aspirants Unveil Youth-Led Roadmap for a New Kenya

Image
By James Nyaigoti Kenya’s emerging crop of youthful leaders has today  launched a bold political movement aimed at reimagining the country’s future through youth-led leadership, unity, and structural reform. Under the banner New Generation Aspirants (NGA), the diverse coalition of young political hopefuls from across the country presented a unified roadmap for national renewal and transformation ahead of the 2027 general elections. The movement, dubbed "The New Generation Aspirants Youth Led Roadmap for a New Kenya", drew hundreds of aspirants ranging from grassroots to presidential contenders. Central to the day’s activities was the signing of the Ufungamano Declaration a document committing the coalition to a just, inclusive, and people-centered leadership agenda. “This is our moment” Lavani Miller, co-convener of the NGA forum, delivered a passionate call to action: “We are tired of the status quo. We are tired of a government that continually sidelines its you...
Read more

Kenya Diaspora Alliance and KDA Welfare Association Host Impactful 4th Annual Social & Business Networking Event

Image
Nairobi, Kenya – The Kenya Diaspora Alliance (KDA) and the KDA Welfare Association (KWA) hosted the highly anticipated 4th Annual Kenya Diaspora/KWA Social & Business Networking Event on January 2nd, 2025, at the Bomas of Kenya in Nairobi. The event brought together Kenyan diaspora members from around the world, offering a platform to network, share experiences, and discuss how their collective efforts can advance both their personal interests and the development of Kenya. This year’s event attracted a diverse group of participants from various countries, including South Africa, the United States, France, the United Kingdom, Uganda, South Sudan, Rwanda, and Botswana. Local entrepreneurs and professionals also joined the diaspora, creating a vibrant environment focused on building connections and collaborations aimed at strengthening business ties and supporting the nation’s growth. Notable organizations such as ICEA Lion and Britam Asset Management were key partners at this year...
Read more